This was sent to me by Debra Askanase – she does non-profit & this blog post is being posted everywhere in that world. However, I think the message of Ije Nwokorie, Senior Strategist, Wolff Olins goes far beyond the non-profit world. It’s a nice reminder that our brand is our intent and not just our [...]

Conan O’Brien being interviewed by Google, it’s funny, yes – but it’s also very very interesting. Conan talks about how he sent out a single tweet announcing his upcoming tour on Twitter.
And then didn’t spend a single dollar on traditional advertising – the tour was sold out within hours.
One.
Single.
Tweet.

Earlier this week I had the pleasure of moderating a panel on Interior Design at Jeff Pulver’s 140 Conference.

This gives one of the best explanations on the future of the internet and why semantic web is important.

Hat tip:  eMarketing Strategies

Restoration Hardware (RH) is one of my favorite furniture retailers in the United States. High quality and great design make it worth the cost. I dream of the day when RH furniture fills my home. I used them as my case study for Marketing Strategy back in the day of my Kellogg MBA and today [...]

A few weeks ago Jeffrey Hayzlett (the tweeting CMO of Kodak and the man often credited with helping turn Kodak around) and I were chatting through Direct Messaging on Twitter (which means that the conversation couldn’t be seen by others) and he mentioned that he would be in Israel soon. The conversation went on about [...]

I spoke at SphinnCon Israel on Sunday about Reputation Management – specifically on how to manage control the noise once the rumors are flying. I wanted to keep the subject focused (we only had 8 minutes to speak) so I didn’t mention one more important aspect – you can get positive noise out there to [...]

So many people, so many social networks. So much information. So much chaos.
Let people opt-in. They’ll thank you for it.

JESS3 / The State of The Internet from JESS3 on Vimeo.