Archive for the ‘Uncategorized’ Category
54 hours to send out ideas, join a group, create a product and then present it – welcome to Startup Weekend. When I heard about it I decided to sign up because it sounded like a lot of fun. I’ve worked in many a startup and I always loved the frantic pace of crunch time [...]
Posted by Shira Abel Shvo on December 18th, 2009 under Uncategorized •
2 Comments
Back in the day I was the Director of Customer Relations for a group of internet casinos. I managed the Customer Service team and basically anything that went in front of a customer. All marketing was approved by me as I wrote all of the Terms and Conditions and was intimately aware of what happened [...]
Posted by Shira Abel Shvo on December 16th, 2009 under Uncategorized Tags: crisis management, customer service, trust •
No Comments
A month ago I gave a lecture on crisis management at the e-10 conference. It was a tale of two cases. The Tylenol Cyanide case where 7 people died in 1982 in Chicago after bottles were tampered with and returned to the shelves and the Israeli Remedia case in 2003 where 6 babies died because [...]
Posted by Shira Abel Shvo on December 13th, 2009 under Uncategorized •
No Comments
I write a lot about Twitter because it’s one of my main networking tools for both Abel Communications and my side project – Tchochkes. As you probably know by now Twitter has a List Feature in Beta. The List feature is interesting for 2 main points:
You can see how people view you by what lists [...]
Posted by Shira Abel Shvo on November 24th, 2009 under Uncategorized •
No Comments
I know Rochelle from my last trip home. She and I hit it off really well and I think she’s just fab. This post is spot on. Enjoy.
Posted by Shira Abel Shvo on November 23rd, 2009 under Uncategorized •
No Comments
All the reasons why Social Media should not be ignored.
Posted by Shira Abel Shvo on November 18th, 2009 under Uncategorized •
No Comments
Yesterday I chatted with my friend Jeff who has a company that raises money for charities. He was making the decision on whether he should spend budget money on social media or a new high-end sales person. Granted, the cost of social media is significantly less than a high-end sales person, but there was only [...]
Posted by Shira Abel Shvo on October 17th, 2009 under Uncategorized Tags: how to use social media, social media, uses for social media •
No Comments
How to Twitter presentation with the reasons why a company should Twitter and how to go about doing so.
Posted by Shira Abel Shvo on October 16th, 2009 under Uncategorized •
No Comments
I liked this too much to not share it in it’s entirety here. CLICK HERE for the original post.
Posted Friday, September 18th, 2009 by Joe Leech
Share this on twitter
As web professionals, we all know that the concept of the page fold being an impenetrable barrier for users is a myth. Over the last 6 years [...]
Posted by Shira Abel Shvo on October 12th, 2009 under Uncategorized •
No Comments
Yes, I got my Wave invite. If you don’t know what Google Wave is – then you have no idea how big of a deal this is.
Google sent out 100,000 invites to use their new tool – Google Wave (what is Wave? I’ll get to that in a minute). Out of this 100,000 people (of [...]
Posted by Shira Abel Shvo on October 10th, 2009 under Uncategorized •
No Comments